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Our services

CJM

This strategic approach visualizes a customer's interactions when engaging with a brand, from the initial contact to the final purchase and beyond.

  • Understand and improve the customer experience by identifying key touchpoints, emotions, and pain points throughout the customer's interaction with the brand.

  • This workshop highlights the importance of developing a Customer Journey Map for your organization. It explains why it is essential, how it is designed, and what is needed to create it.

  • This two-day workshop helps organizations develop a working customer journey map for their customers. It is the initial stage of creating a more bespoke model that various departments can use within an organization.

  • Once the customer journey is developed, we begin to develop a brief to help create compelling, customer-centric content that effectively communicates your brand’s value proposition and engages your target audience across various platforms.

GLU

This framework enhances collaboration and efficiency within organizations and their external partners. It assists businesses in setting clear objectives and strategies to strengthen teamwork by leveraging existing strengths, fostering innovation for long-term impact, and creating an environment that encourages internal and external collaboration.

  • Create enhanced efficiency for streamlined projects, improve collaboration, create sustainable growth, and define and maintain high standards for superior results.

  • Establishing clear direction, objectives, and strategies for aligned teamwork.

    Implementation includes:

    • Developing guidelines for consistency and quality.

    • Creating ongoing training and development programs.

  • Building on existing strengths and achievements while innovating for lasting impact.

    Implementation includes:

    • Analyzing previous projects for areas of improvement.

    • Encouraging creativity and flexibility in new ways of working and streamlining the process.

    • Document and share insights for future reference.

  • A collaborative environment for seamless internal and external teamwork.

    Implementation includes:

    • Auditing and optimizing collaboration and communication platforms.

    • The setup of best practices to foster open lines of communication.

    • Use strategies to build trust and respect for an inclusive culture for diverse perspectives.

HELP

This system enhances organizational success through mentoring and development, client relationships, business growth, and performance metrics. This approach ensures a culture of continuous improvement, collaboration, and innovation. 

  • Achieve sustained growth, improved client relationships, and enhanced overall performance, ultimately leading to long-term success and industry leadership.

  • Mentoring your team to create a supportive environment for continuous learning and improvement.

    Implementation includes:

    • Training, coaching, and creating development opportunities.

    • Planning and building out a skilled and motivated team driving innovation and achieving goals.

  • The foundation of strong, long-lasting client relationships is proactive communication, exceptional service, and value delivery, leading to client loyalty, advocacy, and business growth.

    Implementation includes:

    • Checking in with existing clients to solicit feedback and adapt strategies to meet their evolving needs.

    • Delivering exceptional service by exceeding expectations and demonstrating genuine care for their success.

  • Creation or optimization of a new business pipeline, leveraging your network and expertise to expand the client base and increase revenue.

    Implementation includes:

    • Market research to uncover emerging opportunities.

    • Strategies to create a growing portfolio of clients and diversified revenue streams.

  • Establish, or optimize, and monitor key performance indicators (KPIs) to measure success, track progress, and make data-driven decisions for continuous improvement.

    Implementation includes:

    • Defining relevant KPIs aligned with organizational objectives, utilizing analytics tools to gather data and conduct regular performance reviews to assess and refine strategies.

    • The creation of enhanced decision-making criteria to achieve objectives and KPIs.

  • For those who have worked with Kaezad, you’ll know him as a guy with an incredible work ethic, a professional who takes pride in what he does and above all, digital or not, is ‘about doing what’s right for our clients’.

    John Boniface, Former COO of FCB Toronto

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